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Mega Evolution Will Transform Pokémon and Revolutionize Battles in Pokémon X and Pokémon Y

In what could be described as an Evolution beyond all Evolutions, Mega Evolution is a new, awe-inspiring transformation certain Pokémon can undergo during battle in the highly anticipatedPokémon X and Pokémon Y video games. Pokémon that Mega Evolve will tap into hidden reserves of strength and power that have never been realized in their regular Evolutions, giving players battling with a Mega-Evolved Pokémon a dominant advantage. Mega Evolutions will revolutionize Pokémon battles and usher in a new Pokémon transformation never before seen in the Pokémon world.